Small Business Consulting, Web Development & SEO
Where practices & small businesses get built.
Consulting that grows your business. Websites and SEO that get you found.
Big-business expertise, built for small businesses.
I'm Dr. Laura Richardson, a clinical psychologist with an MBA from NYU Stern. I've consulted at Ernst & Young, designed and built systems at UPS, and built my own thriving business from scratch. You get the strategy of a big firm, delivered personally to your business, by someone who has actually done it.
Psychologist with an MBA
A Ph.D. in clinical psychology and an MBA from NYU Stern. The human side and the business side, together.
Consulting at Ernst & Young
Real big-firm strategy experience, now focused on businesses your size.
Built systems at UPS
Designed and built the kind of systems that keep real operations running.
Built her own business
A thriving practice built from scratch, so I know firsthand what it actually takes.
Custom work, a fair price, no long-term commitment
Not a big agency. Not an expensive retainer. Not a one-size-fits-all package. Just the right person doing work that actually fits your business.
- Custom strategy built around your business
- A fair price, with no surprises
- No long-term contract or retainer
- You work directly with me, never handed off
- Plain talk and honest advice
- Built to get you found and get you clients
Two ways I help your business grow
Whether you need a clearer plan or a website that brings clients in, you get custom work from one experienced partner, not a package off a shelf.
Strategy, accountability & growth
Custom consulting built around your business. We get clear on direction, fix what's getting in the way, and follow through together.
- Clarity on your direction & goals
- Accountability & follow-through
- Working past self-limiting patterns
- Setting boundaries that protect your time
Websites that get you found
A professional website and local SEO built to get you found and get clients in the door, across northern New Jersey and the New York area.
- Custom website design & build
- Local SEO so you rank in your area
- Booking, payments & back-end setup
- Copy, content & ongoing care
Your website should be doing more of the work.
Too many small businesses have a site that looks fine but never shows up in search and rarely turns visitors into clients. I build websites designed to be found, trusted, and booked, and I handle the technical pieces so you don't have to.
Design & build
A clean, warm, mobile-friendly site that reflects your work and guides visitors to take action.
Search & local SEO
Keyword research, on-page optimization, and Google Business setup so local clients can find you.
Systems & support
Scheduling, payments, forms, and analytics, set up cleanly and kept running.
Built for the people doing meaningful work
If you've been burned by marketing "experts" who oversold and underdelivered, you're in the right place. I value honesty and plain talk over hype.
Therapists, coaches & helping professions
Launching or growing a private practice and want both a clear plan and a website that fills your calendar.
Small business owners
Capable owners who want a professional online presence and real growth, without an agency-sized bill.
A simple, steady path forward
Whether it's consulting or a website, the approach is the same: get clear, make a plan, and follow through with support.
Free intro call
We talk through where you are and what you want to build. No pressure, no jargon.
Clear plan
You get a focused plan, whether that's consulting goals or a website and SEO roadmap.
We do the work
I guide, build, and keep you accountable so things actually get finished.
Grow & adjust
We track what's working and refine, because growth happens on purpose.
Laura helped me get unstuck and build the website I'd been putting off for two years. Within months, clients were finding me through Google.— A private-practice client
You don't have to figure it out alone.
Book a free introductory call to see how consulting, a new website, or both can help you move forward. No pressure, no commitment.